This week, I'm really excited to share information from a coaching call that I did with a member of my Creative’s Content Club marketing community. A couple times a year, I survey my club members for their feedback, and one of the prizes this time around was winning a coaching call with me. The winner was kind enough to let me record this and share it to this YouTube channel and my podcast, and I’m also going share some of that with you here.

In today’s post, I'm going to be breaking down some different email marketing strategies that I've been using this year as I experiment and adapt. This is part two of this series where I share different things I've been trying this year.

2025 is my year of experimenting—and in this post (part 1 of a 2-part series!), I’m sharing exactly how I’m switching things up on social media. From new content formats on Instagram to rethinking engagement and storytelling, I’m walking you through what I’m testing right now and how it’s working. If you’ve been feeling stuck or uninspired with your content, I hope this gives you ideas and permission to play, pivot, and show up in ways that feel good to you.