Done-for-you visibility plan
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Done-for-you visibility plan ☆
Sold out! Get on the waitlist to be the first to know when spots reopen in October.
Custom Marketing Strategy for Creatives:
Your done-for-you, fully personalized plan to feeling clear, confident, and visible — with tools, templates, and strategy that honor your creativity and deliver real growth and sales.
What if you could have your marketing strategy done for you? What if you could sit down and have your next 60 days mapped out, your audience researched, and your exact next steps customized just to you?
After years of requests, I’m finally launching a personalized marketing experience designed for creatives who are ready to show up and get visible, without the heavy lifting. In my Club, I help people DIY their own amazing plans with my support (and I’ll continue to do so!), but I also have people say, “Shelby, I love your DIY offers, but I’m at a place where I’d love for you to do it for me. That’s what I need right now.”
The answer is now yes! If you’ve been waiting for something like this — or you’ve struggled to implement what you already know — this is for you.
I’m handing you a done-for-you personalized roadmap so easy to follow, all you need to do is show up. Because what I’ve found? When we make an intentional investment in ourselves, we finally take action. We stop spinning and start seeing results.
You’ve poured your soul into your creative work — but the strategy to get it seen might be feeling frustrating, and frankly, exhausting.
You may have tried DIYing your own strategy in the past, or know that you just don’t have the time to keep doing this on your own.
And what you might be craving now is someone doing the heavy lifting of creating a tailored strategy for you so that you can take it and implement it with confidence, knowing that you now have:
Deep research on your target audience so you can speak directly to the people who are already looking for what you offer
Specific feedback on what you’re currently doing so you can know what to fix, with confidence and clarity
A bespoke marketing strategy with a step-by-step 60-day roadmap you can actually stick to
And even custom templates so implementing your strategy is easy
Because you know that the right marketing strategy can:
Help you reach your target customers
Get your products seen & sold
Buy back your time and brain power thinking about marketing
If you’re thinking, “I wish someone would do this for me” when it comes to marketing, this is for you.
I know not everyone has the time for this, so I’ll do it for you, with a strategy that speaks to:
Your target audience so you can reach your future fans
Your unique voice, personality and bandwidth so your marketing plan feels like you
Your real-life schedule so you can maintain it and follow through
What makes this strategy different from anything you’ve tried before?
1. It’s 100% custom-built for you.
2. It’s created by someone who’s walked the creative path—and mastered the marketing that fuels it.
Imagine how it will feel...
To wake up, open your laptop, and know exactly what to say and where to show up — without second-guessing yourself or wasting hours overthinking your content.
To have a strategy that aligns with your energy, your art, and your goals — and actually gets results.
To finally feel like your marketing reflects the creative soul behind your business.
Let’s take it from this…
You’re spinning your wheels, hoping something sticks.
You’re torn between 4 different platforms, unsure which one to focus on.
You keep wondering, “What do I even say to stand out?”
To this…
⚡ You’ve got a crystal-clear content plan tailored to you — and an audience guide that makes writing feel effortless.
🎯 You know exactly who you’re talking to, and where to find them.
🎉 You’re getting noticed and bought from by the right people — all while feeling aligned and confident.
If you’re craving clarity, confidence, and a strategy that finally fits, then...
YOU’RE INVITED TO...
The Custom Marketing Strategy for Creatives
This is the personalized, done-for-you visibility roadmap designed just for creatives who are tired of doing it alone and just want someone to tell them, “Here’s exactly what to do.”
Here’s what you get inside your custom strategy:
🔍 Deep Audience Research So You Can Reach Your Ideal Customers With Ease
We’ll start with an insightful intake form to understand your business, offers, and goals
You’ll get a target customer profile built from real research
Language guide with phrases your audience actually uses
Buyer journey insights to help you sell the way people buy in 2025
Finally know who you’re really speaking to — and how to connect.
📹 Personalized Feedback on Your Current Strategy
You’ll get a custom video audit of your current marketing strategy, including a review of any platforms you’re currently using
With clear, kind guidance on what to shift for greater impact so you know exactly what’s working well and what can be improved
No more guessing — get expert eyes on what’s working (and what’s not).
✨ Tailored Marketing Strategy designed for visibility, growth and sales
Choose your own path — or get Shelby’s expert recommendation based on your goals.
You’ll receive a custom strategy created just for you (written out for you to keep forever, plus a full explainer video from Shelby where she’ll explain the strategy, research and details to you!), containing:
2 platform recommendations so you know where to spend your time (Depending on your goals, intake form, and current strategy, this could be social media-focused, email marketing-focused, podcasting-focused, or a mix of two!)
A 60-day roadmap: What to do week-by-week for the next 60 days to implement your strategy so you never have to wonder “Am I spending time on the right things?” This could look like:
Specific updates to optimize what you’re currently doing for your brand, products and marketing
Step-by-step for implementing a new strategy and setting it up for success
Exact post/emails/podcast topics (depending on the strategy that’s best for you!)
Engagement and visibility tactics
✅ You’ve got the plan: Now, it’s time to help you implement with execution tools + support
Because knowing what to do is only half the battle: we’ll help you take action with templates, shortcuts and toolkits to implement your custom strategy
You’ll get the content you need to implement your marketing strategy with ease:
For example, if your strategy includes social media, you’ll get:
3-5 personalized content pillars w/ specific post ideas
10 created-for-you Reels, graphic, and carousel post templates that fit your brand and can be reused again and again
60-day content calendar and roadmap to give you the step-by-step on implementing your strategy
If your strategy includes email marketing, you’ll get:
Lead magnet ideas with a custom template and promo strategy
List growth ideas: both quick wins and long-term systems
4 emails done-for-you (hello, welcome sequence or monthly newsletters!)
60-day content calendar and roadmap to give you the step-by-step on implementing your strategy
If your strategy includes podcasting, you’ll get:
Topic themes and format suggestions
Guest list OR pitch plan (with a personalized pitch email template)
60-day content calendar and roadmap to give you the step-by-step on implementing your strategy
✅ BONUS: 5 days of Office Hours support with Shelby: August 4 - 8, 2025
As a bonus, you’ll get 5 days of access to Shelby to ask questions, get clarity, make tweaks to your strategy and feel supported as you implement!
Office Hours will take place asynchronously through Voxer (a free app for voice messaging) or Instagram DMs - you choose!
We’ll send voice notes back and forth over the 5 days to help you get unstuck and move forward with confidence.
Please note: this offer does not include any 1:1 calls. Communication will take place through your intake form online, email, and then Voxer or Instagram for your 5 days of office hours, where Shelby will respond within 24 hours to support you.
Your custom package is
$797
$1497
One-time payment (Split pay options like Klarna and Afterpay also available).
Personalized marketing audit, delivered within 1 week of receiving your intake form
Audience analysis and research, custom visibility and growth strategy, 60-day step-by-step implementation roadmap, templates done-for-you to help you execute (all delivered within 3 weeks of receiving your intake form)
BONUS: 5 days of office hours support with Shelby. August 4-8, 2025
Ready for your custom visibility strategy and 60-day roadmap?
Pricing is in USD. After these 4 spots are gone, this offer will not be available again until October. As this is a 100% customized offer, refunds are not available.
OPTIONAL ADD-ON: Get a custom Canva brand kit & logo
Don’t have branding created just yet? We’ll take care of it for you!
Branding is an important element to any marketing strategy. It builds distinction, familiarity, and trust with your audience, adding a professional and consistent look to your marketing content. (So when your audience sees your content, they’ll know it’s you!)
Add on the Custom Starter Branding Kit at checkout and we’ll create your:
Primary logo
Secondary logo/submark
Color palette
Font family
1 round of revisions included, if you’d like any changes made
The Timeline: Here’s How it Works
Order your custom strategy here. On the checkout page, you’ll find optional add-ons if you’d like further support. You’ll receive an intake form after checkout.
Within 3 days, please complete your intake form (it will take 10-20 minutes) so we can learn about your current goals, challenges, marketing platforms, bandwidth, and more. We cannot get to work without this!
Within 1 week of receiving your intake form, Shelby will review your current marketing and send you a personalized audit video so you can start taking action on what to improve.
Within 3 weeks of receiving your intake form, you’ll receive your personalized marketing strategy, 60-day roadmap, applicable templates/shortcuts and a video walkthrough of your strategy from Shelby.
BONUS OFFICE HOURS: August 4-8: As a bonus, you’ll get 5 days of access to Shelby to ask questions, get clarity, make tweaks to your strategy and feel supported as you implement! Office Hours will take place asynchronously through Voxer (a free app for voice messaging) or Instagram DMs - you choose! We’ll send voice notes back and forth over the 5 days to help you get unstuck and move forward with confidence.
Meet your marketing strategist
Shelby is a bestselling author, marketing strategist, and creative mentor who's helped over 8,000 creatives find clarity and visibility with marketing that actually works.
She’s sold more than 60,000 books, built an audience of over 500,000 people, and knows what it takes to turn creative passion into consistent momentum.
Shelby, alongside her wonderful team (two marketing professionals with incredible design, research skills, and experience working with creatives), will be crafting your custom marketing roadmap and delivering to you a bespoke plan that you can follow and that fits you and your goals.
FAQs
Who is this offer best for?
Customized marketing strategies are perfect for any creative who wants a bespoke plan made just for them. For the creative who wishes they had an expert to tell them exactly what to do and when.
Whether you’re preparing for a launch, or you need a plan for ongoing marketing of your products or service, this is for anyone who’s ready to be more visible but needs a roadmap that actually feels doable.
What if I don’t have a big following yet?
Totally okay — this offer is actually designed to help you grow one! Whether you're just starting out or you've been building your presence for a while, the strategy is tailored to meet you where you are and grow with you.
What if I don’t follow through?
That fear is real. That’s why I’ve built in layers of support:
A 60-day roadmap so you don’t have to guess what to do. Week by week, we’ll tell you exactly, and it will fit your time and bandwidth because we ask about it right in your intake form!
A bonus 5 days of office hours via Voxer or Instagram DMs so you can get unstuck and clear on your strategy, and so we can make tweaks, if needed, so your strategy feels right to you. This will help you stay accountable in kicking off your strategy with momentum. I can review your content, answer your questions, and offer support.
What sort of results can I expect?
Your custom marketing strategy will be built using proven frameworks that have helped thousands of creatives grow their reach, audience, and sales. That said, results are not guaranteed and depend on a few key factors: your implementation, your consistency over time, and the quality of your product or offer.
This roadmap is designed to give you clarity and direction, but it's up to you to take action. Like all meaningful growth, it takes time and steady effort. I’m giving you the recipe with a step-by-step custom plan, templates and more, but your commitment is the secret ingredient.
What’s your refund policy?
Due to the personalized nature of this custom strategy, all sales are final and non-refundable. Please be sure this offer is right for you before purchasing — and feel free to reach out with any questions before booking!
