NEWLY UPDATED! The popular step-by-step Instagram guide used by more than 3000 authors to master the platform, grow your following and use Instagram as an author to sell your book, even as a beginner!
Accelerate Your Author Instagram
Your step-by-step guide to using Instagram to grow your following as an author and get more sales of your books, with time-saving tools like post ideas and caption templates.
You’ve found the solution for you!
Are you an author struggling to make more sales, but don’t know if Instagram will actually work? If so, here’s the thing…
Instagram has been one of the most popular social media platforms for over a decade and the #Bookstagram (book lovers on instagram!) community is not fading anytime soon.
And it’s not too late to grow and find your readers (who want to buy from you!) on the platform. Instagram remains one of the BEST places to be as an author.
There are so many ways to connect with readers on the app, and so many ways to SELL (much more than other social media platforms!)
Any author of any audience size can link directly to their products and sell their books, unlike some other popular platforms
Organic (not paid) growth is still very possible.
Yes, in 2026, you can still get fantastic reach and results on Instagram!
Just take a look at my recent results (which are standard - I didn’t have any crazy viral posts during this time!). Over 700,000 views in 48 days and 321,000 people reached, without spending a penny on ads.
But... the same ol’ Instagram growth “hacks” and strategies just don’t work the same anymore.
Trust me, I know. I’ve been through the low engagement periods, the decreasing followers, and the nearly empty comment section.
I had to learn what really works in order to grow my community, reach millions of people, and sell thousands of books through Instagram.
So if you’re…
New to Instagram and want the step-by-step on how to use it, OR…
Experiencing low reach, engagement and sales through Instagram
Ready to give up (or already have!)
Not sure how to use everything Instagram has to offer to connect with your readers
What would it be like if you truly understood Instagram?
If you had ideas at your fingertips so you didn’t struggle with what to post
If you could show up on Instagram with confidence on what to post and how to make sales
If you grew your author platform with potential readers and stopped looking at your analytics tab only to be disappointed
If you could easily connect with readers eager to read your book
So that’s why…
I created this step-by-step guide with my own techniques that I’ve used to grow my community, reach thousands of new readers, and sell thousands of books. This guide will help make Instagram work for you. Because this platform is too powerful to not be using for your author brand and book sales!
Introducing…
Accelerate Your Author Instagram
In this step-by-step guide with BONUS videos, done-for-you templates and more, I’m teaching you how I and other authors are using the app to grow and sell more books:
50+ post ideas, caption templates and story templates to save you time searching for ideas
My proven story strategy for more engagement and sales from your posts
A deep dive into the best post types so you can create engaging content that grows your following with target readers (Don’t worry, it’s not all about Reels!)
The under-utilized tools you should be using to connect with your readers and get them off Instagram to buy your book
How to know if your captions, bio and hashtags are actually working (I see so many authors making mistakes with this!)
Here’s what you’ll get instant access to today!
Get more readers saying… “this author looks perfect for me!”
So many authors go wrong with their bio and aren’t properly using that space to speak to their ideal reader, causing fewer sales and fewer followers who are perfect for you.
This is the solution for that!
Learn how to set up and optimize your Instagram author profile to get more eyes (and readers) on your page!
How to use every post type on Instagram for the most sales and engagement
Learn how to make feed posts, carousels, reels, livestreams, stories and collaboration posts work for you so you can make more book sales and become more known in your genre!
P.S. I even give you done-for-you post ideas in the bonus section. Keep scrolling!
Post your content for high engagement and more sales
In this section, you’ll master
Caption writing
Hashtag research (including how to know if your hashtags are actually working!)
Plus, my proven story strategy for getting MORE engagement on your new posts.
p.s. I’ve even included a bonus instagram engagement checklist for you!
50+ Done-for-you post ideas and caption templates you can use again and again!
With 50+ post ideas and templates inside, including:
30+ post and Reel ideas so you know exactly what to post
Unlock 15 Instagram caption templates that will boost engagement and save you so much time writing captions
Sell your book on Instagram!
Learn the 3 key things you need in your content strategy to make more sales
Plus, how to get people off Instagram and buying your book!
NEW: ManyChat Tutorial: Learn how to easily automate your comments and DMs to get more leads!
Steal these 10 Instagram Story templates to boost sales
These 10 Instagram stories ideas and templates will drive engagement, direct messages, and link clicks for your books
Understand your analytics so you can continue to grow your following
You'll learn the most important metrics to watch out for so you can continue to grow and create content that works.
Get all of this today for a one-time purchase of only…
$37 USD
14-day happiness guarantee. Instant access.
Plus, you’ll get these extras throughout the course:
Instagram engagement checklist so you know exactly what to do each week to engage your community
5 ways to grow your following
5 ways to save time creating videos
Getting comfortable on video and how to host a livestream
How to collaborate with bookstagrammers to expand your reach
You may be asking, why are you the right person to help me figure out Instagram?
Hi, I'm Shelby Leigh! I’m a bestselling writer with an audience of over 500k. I’ve self-published and traditionally published thanks to my book sales, all from organic (not paid) social media strategies!
After years of studying marketing and managing social media accounts for large brands, I've learned what it takes to grow an audience, create content that resonates with readers, and most importantly, sell.
Now, I am a full-time writer and proud to help other creatives achieve the sales they dream of, with over 8,000 students in my programs!
I created Accelerate Your Author Instagram because I believe in the power of Instagram in building relationships with readers and creating a long-term social media strategy that works.
I truly believe that every writer can market and sell their book without it being overwhelming, without it taking up all of your time to write, and without spending money on paid advertising.
This step-by-step guide will help you do that and I can't wait to see the difference it makes for you!
This guide is perfect for…
✧ authors of any genre who are beginner or intermediate Instagram users and want to sell more books
✧ writers looking to launch a book soon and grow their audience
This offer is probably not for…
✕ authors and writers who are confident Instagram users and know the platform well
✕ non-authors / writers
Happiness Guarantee
I am confident that this is the right solution to help you master Instagram and see results. HOWEVER, there is no risk in purchasing today.
If you don't love the guide and learn something new, you can request your money back in 14 days. No questions asked!
It’s so crucial that when social media adapts, we do too. As Instagram releases major updates, you’ll get updates to this Instagram guide for FREE.
frequently asked questions
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After checking out, you'll get immediate access to download the pdf guide and reference it as many times as you need.
Lifetime access to updates: social media changes and so will this guide. I'll make updates over time to keep this guide as relevant as possible to the platform. When I make updates, I'll let you know via email so you can check it out!
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The guide is a PDF so most computers, tablets and phones will already have a PDF reader installed! Or, you can print it out.
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Yes! This guide is for both fiction and non-fiction authors. The guide includes video ideas that could apply to any genre: poetry, romance, sci-fi, children's, YA, thriller, mystery, fantasy, fiction, non-fiction, low-content, and more! This will even work for writers looking to pre-launch their book.
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Nope! This guide is 40 new pages packed with information specific to Instagram. There are a handful of repeat post ideas, and one page about content types that is the same, but otherwise it is all new information, with EVEN MORE post ideas to take your author Instagram to the next level.
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Send us an email!
You’ve made it to the end!
And since you have, I have a feeling you really want to start seeing results from your marketing efforts.
I truly want to help. If you have any questions or concerns about getting the guide today, send me an email and let’s see if it’s a good fit for you.
I can’t wait to see what you accomplish on Instagram with the help of this guide.
Ready to get started?